skip to Main Content

Mission of SiteRx

SiteRx is on a mission to bridge clinical trials with clinical practice, making access to appropriate clinical trials available to any patient that qualifies and wishes to participate. By accomplishing this, we give treating physicians an opportunity to provide additional care options for their patients while generating significant new income for their practices. We also improve things dramatically for sponsors and sites who consistently struggle to recruit the right patients, wasting precious time and money, and delaying the approval of potentially life-saving treatments.

Our Team

Seth Goodman, Founder and CEO

Seth grew up in a family of doctors. After observing his father dedicate his life to find a cure for Alzheimer’s Disease, Seth decided to work on healthcare-focused technology at Columbia Business School to help propel that mission forward. Previously, Seth worked in technology and investing.

Manoj Poolery, Co-Founder and CTO

Manoj is a seasoned IT executive and Entrepreneur with 20 years of experience in Enterprise Architecture, Software development, Project and Program Management, teaching and mentoring. He focuses on Natural Language Processing, Machine Learning, Predictive Analytics, Cloud Computing and Big Data.

Ira Goodman, CMO

Ira is an internationally recognized key opinion leader in neuroscience research specializing in Alzheimer’s Disease, Parkinson’s Disease, dementia and other neurodegenerative disorders. Ira has worked on hundreds of clinical trials and has been extensively published as a leading authority in the field of neurology.

Travis Millman, VP of Marketing

Travis is a serial entrepreneur and innovative business leader who has worked extensively in healthcare, with a particular focus on behavioral health. Prior to his tenure at SiteRx, Travis headed up sales and marketing for Philips Healthcare’s Digital Cognitive Diagnostics division, and, before that, led new business and innovation for Pearson Clinical Assessment.

Career Opportunities

SiteRx is currently looking for sales and business development reps with experience and a book of business in the neurology/CNS space in the state of Florida. If this sounds like you, please contact us at We will be expanding into other medical specialties and territories soon so if our mission resonates with you, and you’d like to get to the front of the line, please reach out!

Contact Us

  • This field is for validation purposes and should be left unchanged.
Back To Top